What type of measurement allows a greater than and less than distinction among values?

The correct choice indicates ordinal measurement. This measurement type distinguishes between values by not only allowing categories but also establishing a ranking order among them. For example, in a survey asking for satisfaction levels, responses may be categorized as "very dissatisfied," "dissatisfied," "neutral," "satisfied," and "very satisfied." This clearly shows a progression from lower to higher satisfaction, enabling a greater than and less than distinction.

In contrast, nominal measurement merely categorizes data without any inherent order—think of options like colors or types of animals, where differences exist but no ranking is possible. Qualitative measurement generally refers to non-numeric data, capturing descriptive characteristics instead of any specific information about order or ranking. Continuous measurement, while allowing for distinctions in value, typically involves numeric values and may not focus directly on the ranking or qualitative aspects present in ordinal measurement. In this context, ordinal measurement is the most appropriate answer as it specifically captures both the distinction and the order among values.